Cuevacia
Hospitality
Cuevacia is the newest concept from Spur Hospitality—an upscale Oaxacan restaurant in Atlanta rooted in genuine cultural authenticity and elevated, approachable dining. The brand needed to honor Oaxacan heritage while appealing to diners who value exceptional cuisine and thoughtful design, creating an identity as sophisticated as the experience they plan to deliver.
Brand Design
We built a visual system inspired by Oaxacan architectural arches, agave plants, and traditional spices, all expressed through a refined design lens. The custom script logo was crafted for dramatic backlighting, ensuring it becomes a memorable focal point. Even before opening, Cuevacia has generated neighborhood anticipation through distinctive construction signage, successfully signaling the elevated-yet-warm atmosphere guests can expect.

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