Onboarding QuestionnairePlease take your time completing the onboarding questionnaire below, the more details included the better! Name * First Name Last Name Email * Phone * (###) ### #### Business Name (exactly as it should be displayed on the logo) Business Instagram Handle Let’s get very detailed on who your IDEAL audience/customer is. What brands are they really attracted to? What age are they? Sex? Income? Type of business? Type of personality? How do you want your customers/clients to feel when they encounter your brand? Please describe your desired branding in five words. Ex - Bold, Masculine, Trustworthy, Timeless, Corporate Ex - Fun, Playful, Feminine, Delicate, Colorful Ex - Clean, Natural, Organic, Earthy, Sustainable etc... Do you have a tagline or a slogan? Will there be any taglines or established date that will need to be worked into the logo design? Who would you consider to be your main competitor? What is your unique selling point (USP) of your product or service? What is unique about your product/service that your competitor does not offer? Are there particular colors or combination of colors you would like to explore during this logo design process? Any colors to avoid? Are you open to exploring all possible logo types and styles? Are you open to a text or type only logo? Are there any logo styles or types you wish to avoid? For example: seal or crest style logos? Please create and share a Pinterest board of inspo/vibe images you envision for your brand. This helps me get to know your style and get on the same direction or discuss strategic shifts prior to the design phase. * http:// This question is open-ended. Feel free to answer with as much or as little detail as desired. What are your expectations for this branding process and outcome? What are your goals as we work through this process together? Thank you so much for completing the onboarding questionnaire! You are one step closer to your new brand identity. I will be reaching out in the following days with any questions that may arise. Chat soon!
